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A little UroToday history, some ideas and a warm welcome to our "reinvented" resource

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Welcome to the new UroToday.  We are now in our 10th year of publishing this urological disease site.  It has been quite a journey.  UroToday began because I was consulting for a pharmaceutical company entering the urology space. It took little time to realize that the basic urology disease and treatment information would cost thousands of dollars simply to access!  I had recently come from working for a pharmaceutical company in the treatment area of HIV where access was fluid thanks to the early boom of the internet.  Although text books became available, the need for current and timely information was essential.  We understood that HIV was not limited by geographic boundaries and that global access to emerging information was critical.  The need to know drove urgency and action.  

I was talking with colleagues about the limitations to urological disease and treatment information and they challenged me to use my skills and create a global resource in urology.   I had no publishing or media business experience, but I had a vision of what was possible. I realized that we would truly need to accomplish was to reinvent the urology section of the medical library.  The objective was for the resource to be accurate, timely, and limitless in its accessibility.  UroToday® took shape throughout 2002 and became an accessible publication in 2003.  We created global access to the basic understanding of the diseases of the lower urinary tract, the treatments, both medical and surgical and the emerging science and treatments in development.  

This has become a passion.  Alan Wein, MD and John Fitzpatrick, MD have tirelessly led the editorial board of UroToday.  We are a small team of dedicated individuals who have been committed to transforming this process of education.  Over the years we have been flattered by several large associations and publishers who have adopted our platform and imitated parts of our resources.  We must be making a difference!  

We are committed to the unending educational and learning process required in urology.  We have learned that our readers value UroToday for keeping them current through the advancements in the practice of urology and patients of urological diseases for helping them understand the treatment possibilities.  While UroToday has evolved and provides many exclusive formats for content, we have stayed committed to renewing knowledge about the art and science of urology medical care.  

We have reinvented UroToday for a third time to support its growth in content, search functionality and ease of use.  We also have expanded the basic disease content for each category, bringing it up to date and making it convenient to locate either by entering a disease area or searching the archives.  We are also developing tools and resources to support urology in areas that impact patient care and outcomes.  We ask you our readers to provide feedback and your content in beyond the abstracts and presentations to assist your peers, colleagues and patients in furthering their knowledge.    

As we have reinvented the resources on the site, and we have reduced the annual subscription fee to $50.00 for all professionals.  UroToday initiated a subscription fee last year after being free for 10 years.  While we believe the resources of UroToday should be accessible to urological disease professionals and patients worldwide, we must maintain the content, the infrastructure and support our giving this resource free of costs to all developing countries.  This site and its content is under the editorial guidance of the editorial board and it independent of any sponsorship.  It is easier to be free and profitable when owned by a major publishing company or sponsored solely by a single independent grant.  We have remained independent and share the cost of that independence with our readership.  We respectfully ask that you support our endeavor.  

We create centers of excellence where urologists play a critical role in delivering quality care.  One of which I will highlight here focuses on preventing and reducing catheter-associated urinary tract infections (CaUTI) http://www.cautichallenge.com/ Urologists use about 80% of catheters in hospitals, and have the opportunity to champion the prevention of catheter associated urinary tract infections.  The editor of the site, Diane K. Newman, DNP, CRNP, FAAN, BCB-PMD, Co-Director, Penn Center for Continence and Pelvic Health; Director, Clinical Trials, Division of Urology, keeps it current and frequently posts newly developed tools to assist in the global reduction of CAUTIs. Dr. Newman contributed to reducing CAUTI at the Hospital of the University of Pennsylvania.  We called upon her to share her expertise and experience in bringing the challenge to prevent CAUTI to colleagues around the globe. She has created a protocol for the use on indwelling urinary catheters that has become a foundation tool in the resources available through this site.  The CAUTI CHALLENGE is open access thanks to financial support from Verathon, the manufacturer of BladderScan®, the leading Bladder Volume Instrument, a tool essential in the reduction of CaUTI.  

In 2008 we introduced a peer-review journal for urologists, UroToday International Journal, http://www.urotodayinternationaljournal.com/ under the editorial leadership of Karl-Erik Andersson, MD, PhD.  Urology offers several peer-review journals, however we wanted to create access for all contributors in research of urological diseases to be published.  While we currently charge a subscription fee, it remains free for submission of manuscripts.  This is the urology only journal with this model; where manuscript submissions and processing are free to authors.  All open access journals charge authors for submissions.  UroToday and the UroToday International Journal want the research from anyone contributing to the field to be considered for publication.  We support this effort by charging readers to access the published papers $30.00 or $80.00 for annual subscriptions.  This rate supports the authors work to be published and accessible at a nominal rate.  

We call upon our readers, healthcare professionals, patients, caregivers, consumers and industry colleagues to support this resource http://www.urotoday.com/. We commit to our readership that we will continue to evolve, while maintaining accuracy and being convenient and easy to use.   

 

 

 

Gina B. Carithers is the founder of UroToday and the UroToday International Journal, both Digital Science Press companies. UroToday was launched in 2003 to establish an up-to-date, accessible, clinical reference platform that reinvented the traditional ways of disseminating urological information.
With over 20 at DuPont Pharmaceuticals, Ms. Carithers acquired a diversified experience in global sales and marketing, spearheading product launches in the areas of cardiovascular, neurology and infectious diseases. Her leadership of the HIV Global Project Team in clinical and commercial development was a transformational experience.
A California native and graduate of UC Berkeley, she returned home to California in 2001 and for the past decade has been dedicated to building and refining UroToday, creating a monthly peer- review journal and daily Urology online news resource. She also provides website design consultation and special multimedia distribution for medical special events.

Comments

  • Joel Thurm
    Joel Thurm Friday, 27 July 2012

    Your cause is just and necessary. Expanding your vistas by including a forum for "new" ideas and areas of research for partnering would augment your goals.

  • Gina Carithers
    Gina Carithers Friday, 27 July 2012

    Joel, This is a great idea and would be a terrific way for us to stimulate discussions and ideas! I am adding this to our planning!

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